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Facebook may seem like a monolith—after all, with more than 2 billion active users, it’s far and away the most successful social network. With that said, there is one area where Facebook has always come up short—and that’s search. Despite […]
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SEO is a fast-moving industry. Trends and technologies can change daily, and keeping up with them is a full-time job in and of itself. One factor that’s really having a rapid and dramatic effect on SEO right now is the […]
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As a CMO or marketing decision-maker, you’ve got to know how many clicks you’re generating—but more than that, you’ve got to know where those clicks are coming from. Hint: It’s not always where you think they’re coming from. A recent […]
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Recently, Bizible released its third annual AdWords Industry Benchmark Report, offering some crucial insights into what AdWords has represented for business owners and CMOs in the last year. We found the data in this report to be compelling, and in […]
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There’s no doubt as to the impact social media has on our daily lives. A quick scan of the headlines reveals plenty of articles about how Instagram can diagnose depression, or how Facebook can impact mental health—sure signs of social […]
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The holiday season provides consumers with countless choices for where, when, and how they purchase seasonal gifts—and it’s vitally important for CMOs and other marketing decision-makers to be actively influencing these choices, leveraging holiday shopping traffic to improve their bottom […]
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