The Best AdWords Ad Extensions—and How to Use Them

Posted by on June 26, 2017 The Best AdWords Ad Extensions

To maximize the potential of your AdWords campaign, we recommend using ad extensions—which are exactly what they sound like: Little add-ons, or bonuses, that allow your ads to claim a bit more online real estate. There are a lot of great extensions to choose from, and most of them are worth exploring; with that said, […]

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How to Write AdWords Copy That Gets Results

Posted by on June 15, 2017 How to Write AdWords Copy That Gets Results

AdWords can provide your brand with valuable online real estate—a great way to boost your visibility. Visibility alone isn’t really that desirable though; what’s more meaningful is conversions. AdWords can help here too, but only when you take the time to write truly persuasive copy. Good ad copy grabs attention and earns click, where mediocre […]

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Online Reputation Management, and Why You Need to Own Your Brand

Posted by on May 10, 2017 Online Reputation Management

A brand is not just your business name. It’s not just your logo, either, nor is it the colors and fonts and taglines you use in your marketing collateral. Ultimately, a brand is all about consumer perceptions: What do people associate with your business? What are the values and benefits (or in some cases, the […]

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Rehab Marketing & SEO

Posted by on May 8, 2017 Rehab Marketing & SEO

Your addiction rehab facility exists to help people—but in order to make a difference, or to turn a profit, you’ve got to have your beds filled. You’ve got to be known as an authority in the field. You’ve got to be regarded as the place to go for help detoxing and achieving recovery. None of […]

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Website Development

Posted by on February 22, 2017 Website Development

Having a strong, appealing website is critical for success—and no company is exempt from that. The business website has become a kind of virtual storefront. It’s what establishes the first impression your customers have of you. It’s also an online hub of information about your brand and what it stands for, including its products and […]

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