Google Pays Billions To Acquire Traffic

Posted on March 14, 2013 Google Pays Billions To Acquire Traffic

Analysts at Morgan Stanley have predicted that Google will pay close to $6.8 billion a year for the sole purpose of traffic acquisition. It is estimated that it will pay close to $1 billion to Apple in 2014 to be their default search engine on iOS devices including the iPhone and the iPad. Thirty-one percent […]

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PPC Mistakes – Even the Pros Make

Posted on March 12, 2013 PPC Mistakes Even the Pros Make

You’ve heard the saying, “Everyone makes mistakes”, and it rings true regardless of whether or not you’ve seen others do it. There’s just something encouraging about knowing that even the pros will screw up from time to time, and as far as learning goes, mistakes have plenty to teach. Here are a few of the […]

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How to SEO Video

Posted on January 28, 2013 How to SEO Video

Do you upload video content to Youtube to supplement any projects or campaigns you may be running? Do those videos have only a handful of views despite your best efforts? If this is the case then that means your videos aren’t optimized for SEO, and will probably never reach your intended audience. The solution to […]

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Google Offering Free Wi-Fi in Manhattan

Posted on January 23, 2013 Google Offering Free Wi-Fi in Manhattan

Following their deal to roll out high speed fiber internet access in Kansas city two years ago, search giant Google has recently announced that it will be rolling out free Wi-Fi to select parts of the city of Manhattan. Their free Wi-Fi service will be deployed in select public places and outdoor areas. At a […]

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How to Target the 65 and Over

Posted on January 17, 2013 How to Target the 65 and Over

For the past decade or so, one of the smallest market segments active on the internet consisted of individuals over 65. Previous studies have shown that this segment spends less time online compared to everyone else, and are often less willing to make online purchases. But more recent data suggests that the baby boomer generation […]

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