Why It’s Good to Optimize as you Write

Posted on April 22, 2013 Why It’s Good to Optimize as you Write

Search and social media have improved greatly over the last few years, especially in the realm of search engines and the algorithms that power them. Recent changes in the way engines like Google index pages have fueled a renewed interest in quality content, and have forced marketers to adjust their SEO techniques to compensate. These […]

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Google Places Dashboard Gets an Upgrade

Posted on April 10, 2013 Google Places Dashboard Gets an Upgrade

The interface businesses use to manage the information that appears on Google search results pages, known as the Google Places Dashboard, is getting a much-needed update from the company. Local business owners have been faced with bugs and broken pages since the switch from Google Places to Google Local last May and the problems encountered […]

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Building Effective Websites

Posted on April 3, 2013 Building Effective Websites

Building websites can be hard, especially if you’re new to the trade. There’s more to a good website than just the code, and it can be tough to navigate if you’re not artistically inclined. That’s why we’ve put together a short guide with a few tips for aspiring web designers. 1. Focus on the User’s […]

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Bing Expands Its ‘Snapshots’ Feature

Posted on March 29, 2013 Bing Expands Its ‘Snapshots’ Feature

A spokesperson for Bing has announced that its “Snapshot” feature has been expanded to include a greater amount of information. The Snapshot feature, launched back in June of 2011, provides users with direct answers to search queries, displaying them in the middle column of the search results page. Through this feature, users can get immediate […]

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Google Disallows Phone Numbers in PPC Ads

Posted on March 29, 2013 Google Disallows Phone Numbers in PPC Ads

Google just recently announced that, starting April, they would no longer be allowing phone numbers in PPC ad text. Anyone who wishes to include a phone number with a PPC ad must instead make use of the call extensions feature. Google’s call extensions feature allows phone numbers to be displayed without taking up precious ad […]

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